by Adam Dec 12,2024
Demi Lovato headlines PlanetPlay's latest Make Green Tuesday Moves campaign, bringing star power to mobile gaming for environmental good. The singer and actress will appear in a variety of popular mobile games.
Lovato's involvement extends beyond simple advertising. She'll feature in games like Subway Surfers, Peridot, Avakin Life, and Top Drives, with special Lovato-themed avatars available for purchase. All proceeds benefit environmental projects.
PlanetPlay's Make Green Tuesday Moves (MGTM) initiative stands out for its scope and longevity. Unlike many celebrity-driven environmental campaigns, MGTM's broad reach across multiple games suggests a significant potential impact on environmental causes. This collaboration offers a triple win: supporting the environment, engaging Lovato's fans, and boosting the visibility of participating game developers.
For Lovato fans, this is an exciting opportunity to engage with their favorite star in some top mobile games. To discover more great mobile games, explore our list of the best mobile games of 2024.
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