by Victoria Jan 23,2025
PUBG Mobile and American Tourister team up for a real-world luggage collection! This exciting collaboration offers in-game items and limited-edition luggage, proving PUBG Mobile's impressive brand reach.
The collaboration, running until January 7th, features in-game American Tourister-themed backpacks and suitcases. But the real highlight is the limited-edition Rollio luggage boasting PUBG Mobile branding.
Rolling into the Global Championships
This isn't PUBG Mobile's first major collaboration. The PUBG Mobile Global Championships, held this weekend at ExCeL London Arena, will also feature American Tourister's on-site activations. This demonstrates the game's consistent ability to partner with prominent brands, from automobiles to now, luggage. While Fortnite often collaborates with pop culture icons, PUBG Mobile secures partnerships with major brands, suggesting a strong mobile market presence.
The success of this collaboration raises questions about the perceived reach of PUBG Mobile within the corporate world. If you're attending the championships, keep an eye out for that distinctive blue and yellow luggage!
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