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How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

by Aiden Mar 01,2025

How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

Unconventional Inspiration: How a 15-Year-Old Meme Shaped Cyberpunk 2077's Quest Design

The creative process in game development often draws from unexpected sources. A senior member of CD Projekt Red recently revealed a surprising influence on Cyberpunk 2077's quest design: a meme, over 15 years old.

Paweł Sasko, Quest Director, explained his unique approach:

"When crafting scripts and text, I use music—often tracks with strong beats or lyrics I don't understand—to maintain focus. I've listened to 'Epic Sax Guy 10h' far more than I care to admit. It provides incredible concentration and mental clarity."

This seemingly random meme, while its specifics remain unstated, served as a guiding principle throughout the game's development. Sasko's interview highlighted how this unconventional inspiration impacted narrative structure, player engagement, and the incorporation of humor, even amidst the game's darker themes.

The anecdote underscores the importance of diverse inspiration in modern game design. By incorporating internet culture, CD Projekt Red created a more relatable and authentic experience. This innovative method significantly contributed to the game's success as a groundbreaking open-world RPG.

This approach reflects CD Projekt Red's commitment to blending exceptional storytelling with advanced technology. Their consistent innovation, while remaining true to their values, resonates deeply with players. The use of an obscure meme demonstrates their willingness to explore unconventional ideas and think outside the box.