Best Times to Buy a New iPad Annually

Apple's iPad stands out as the premier tablet on the market, offering a versatile range of uses and features that cater to everyone from budding artists to students taking notes in class. It can even transform into a makeshift laptop with the right accessories. With such a versatile device, it's no surprise that you'll pay a premium. However, savvy shoppers can find iPads at discounted prices during various times of the year.

By waiting for major holidays or sales events, you can save up to 50% on a brand-new iPad. Deciding when to make such a significant purchase can be challenging, so we've outlined the best times to buy an iPad to simplify your decision-making process. As we approach the sales events of 2025, keep an eye out for Apple deals on the best iPad models!

Best Times to Buy an iPad

When New Models Release

The optimal time to purchase a new iPad is around the release of new models. Retailers typically stock two generations at once, and they discount the older generation to clear inventory when a new one launches. This strategy can lead to significant savings on the iPad, iPad Air, and iPad Pro if you buy just before or after new releases.

Timing is crucial, though. Different iPad models have varying release dates throughout the year, so it's essential to track when new generations of specific models are announced. For instance, don't expect a discount on an iPad Pro when new iPad Air models are released.

With the recent launch of new iPad and iPad Air models, expect price drops on the previous generations soon.

Black Friday and Cyber Monday

Black Friday is another excellent opportunity to buy an iPad. Online retailers like Amazon offer iPad deals, including discounts on the latest models. Some deals are time-limited, while others last throughout the sale period. We've already seen an early Black Friday deal on the 2021 9th Gen iPad. As Cyber Monday approaches, Apple often sweetens the deal with bonuses like a free Apple gift card.

New Year's

The start of the new year, around New Year's, is another prime time to snag an iPad. Retailers and Apple aim to clear out leftover holiday inventory, making it easier to find substantial discounts. While current generation models might not see major price cuts, older models can be discounted by up to 60%. If you miss the holiday sales, this is your next best chance, and you won't have to wait long.

Amazon Prime Day

Although not as lucrative as Black Friday, Amazon Prime Day remains a top time to buy an iPad. Amazon consistently offers discounts on various iPad models during this two-day event, making it a reliable window for finding a good deal. This year, even the newest iPad models saw discounts, though they were modest.

Prime Day typically occurs in mid-July on a Tuesday and Wednesday, and this pattern is expected to continue in 2025. Additionally, Amazon is likely to host another Prime Day event in mid-October.

Back to School Promotions

August, just before the school year starts, is another great time to buy an iPad. Retailers often offer significant discounts, and Apple typically reduces prices on select models for a few weeks leading up to the school season. Students can benefit from exclusive discounts, making it an ideal time to purchase. While the end of summer might not be the most convenient time, it's a surefire way to save money. Last year, Apple included a free $100 gift card with iPad Pro purchases, and similar promotions are expected in 2025, along with additional Labor Day sales discounts.

New iPads Available in 2025

Apple recently released new iPad models, including a refresh of the iPad Air and the new 11th generation iPad. The M3 iPad Air starts at $599, while the new 11th-generation baseline iPad starts at $349. These updates are more about enhancing specs than major redesigns, but they offer improved performance over their predecessors, making them excellent choices for those looking to buy a new Apple tablet in 2025.